January 23, 1954 Issue, THE SATURDAY REVIEW

The Saturday Review • 61 Years, 2,646 Issues, 86,190 Articles, 131,463pp

Show MoreShow AllFinding...Find More

← Previous IssueJanuary 23, 1954 IssueNext Issue →

- Trade Winds
  Bennett Cerf
  , pp. 6-12
- Maugham at Eighty
  Frank Swinnerton
  , pp. 13-14
- [+]
  A Bad Year for Shorts (Review)
  Raymond Walters, Jr.
  , p. 15
  Prize Stories of 1954, by Paul Engle and Hansford Martin
  1. Prize Stories of 1954 by Paul Engle and Hansford Martin
- [+]
  Death of a Madridite (Review)
  Thomas G. Bergin
  , p. 16
  The Final Hours, by Jose Suarez Carreno
  1. The Final Hours by Jose Suarez Carreno
- [+]
  Greek Against Greek (Review)
  Harrison Smith
  , p. 17
  The Greek Passion, by Nikos Kazantzakis
  1. The Greek Passion by Nikos Kazantzakis
- [+]
  Flight from Plague (Review)
  Henri Peyre
  , p. 17
  The Horseman on the Roof, by Jean Giono
  1. The Horseman on the Roof by Jean Giono
- [+]
  A Queen for a Queen (Review)
  Ferdinand C. Lane
  , p. 18
  The Conquest of Everest, by Sir John Hunt
  1. The Conquest of Everest by Sir John Hunt
- [+]
  The Furies of Erda (Review)
  Marguerite Clark
  , p. 19
  Craters of Fire, by Haroun Tazieff
  1. Craters of Fire by Haroun Tazieff
- [+]
  Mistress of the Boards (Review)
  Arthur Pollock
  , p. 20
  Julie Marlowe's Story, by E.H. Sothern
  1. Julie Marlowe's Story by E.H. Sothern
- [+]
  Englishwoman in the Sands (Review)
  Helen Beal Woodward
  , p. 21
  The Freya Stark Story, by Freya Stark
  1. The Freya Stark Story by Freya Stark
- The First Order of Business, p. 22
  An Editorial
- Letters to the Editor, p. 23
- Harry A. Bullis
  Leo Cherne
  , pp. 24-25
  Portrait of a "New Businessman"
- Credo
  Frank W. Abrams
  , p. 26
- [+]
  The Geopolitics of Industry (Review)
  Warren Lee Pierson
  , p. 27
  Freedom's Faith, by Clarence B. Randall
  1. Freedom's Faith by Clarence B. Randall
- The Author: Clarence B. Randall
  Bernard Kalb
  , pp. 27-28
- Yes: A Plea for Lower Tariffs and Higher Imports
  Clarence B. Randall
  , p. 29
- No: The Case Against Maximum Exchange of Goods
  Leland I. Doan
  , pp. 30-32
- A Survey , pp. 33-34
- The Domestic Economy and World Trade
  Paul Mazur
  , pp. 35-36
- What's in Store for '54
  Dexter Merriam Keezer
  , pp. 37-38
- Seven Deadly Delusions
  Herbert A. Leggett
  , p. 39
- [+]
  Personal Check-List (16 Reviews)
  Sumner Slichter
  , p. 40
  Social Responsibilities of the Businessman, by Howard R. Bowen
  1. Social Responsibilities of the Businessman by Howard R. Bowen
  2. Effects of Taxation: Investments by Individuals by J. Keith Butters, Lawrence E. Thompson, and Lynn L. Bollinger, ...
  3. Management Succession in Small and Growing Enterprises by C. Roland Christensen
  4. Who Speaks for Man? by Norman Cousins
  5. Maintaining Prosperity
  6. Spending for Industrial Research, 1951-1952 by DeWitt Clinton Dearborn, Rose W. Kneznek, and R.N. Anthony, ...
  7. We Too Can Prosper by Graham Hutton
  8. Europe and the United States in the World Economy by Robert Marjolin
  9. The Standards We Raise by Paul M. Mazur
  10. The Whole Man Goes to Work by Henry L. Nunn
  11. The Worker Speaks His Mind on Company and Union by Theodore V. Purcell
  12. European Impressions of the American Worker by Robert W. Smuts
  13. Southeast Asia in the Coming World by Philip Warren Thayer
  14. Economics for You and Me by Arthur R. Upgren and Stahrl Edmunds
  15. Scientific Research and Development in American Industry by Helen Wood
  16. Employment and Wages in the United States by W.S. Woytinsky
- [+]
  Provinces of Management (Review)
  Eugene Staley
  , p. 41
  No Sale, No Job, by Alexander R. Heron
  1. No Sale, No Job by Alexander R. Heron
- [+]
  No Sale, No Good (Review)
  Samuel T. Williamson
  , p. 42
  The Standards We Raise, by Paul M. Mazur
  1. The Standards We Raise by Paul M. Mazur
- [+]
  A Colony's Challenge (Review)
  Robert A. Brady
  , p. 42
  We Too Can Prosper, by Graham Hutton
  1. We Too Can Prosper by Graham Hutton
- [+]
  Sociology vs. Snake Oil (Review)
  Reavis Cox
  , p. 43
  Why Do People Buy?, by Editors of Fortune
  1. Why Do People Buy? by Editors of Fortune
- [+]
  Working Self-Opinion (Review)
  Dale Yoder
  , p. 44
  The Worker Speaks His Mind on Company and Union, by Theodore V. Purcell
  1. The Worker Speaks His Mind on Company and Union by Theodore V. Purcell
- [+]
  Big Wheel's Wheels (Review)
  William B. Given, Jr.
  , p. 44
  How to Increase Executive Effectiveness, by Edward C. Bursk
  1. How to Increase Executive Effectiveness by Edward C. Bursk
- [+]
  Madison Ave. Heavies (Review)
  Edward L. Bernays
  , pp. 45-47
  The Shocking History of Advertising, by E.S. Turner
  1. The Shocking History of Advertising by E.S. Turner
- [+]
  Biography and History (9 Reviews) , p. 48
  1. The Writings of the Gilbreths by William R. Spriegel, Clark E. Meyers, and Frank Gilbreth, ...
  2. Ford at Fifty
  3. The Whole Man Goes to Work by Henry L. Nunn
  4. Sidney Hillman: Statesman of American Labor by Matthew Josephson
  5. A Pictorial History of the Automobile, 1903-1953 by Philip Van Doren Stern
  6. The American Life Convention, 1906-1952 by R. Carlyle Buley
  7. A History of Mechanical Inventions by Abbott Payson Usher
  8. Study in Power by Allan Nevins
  9. Review and Reflection by Cyrus S. Ching
- [+]
  Economics The Economic Impact on Under-Developed Societi... (24 Reviews) , p. 48
  1. The Economic Impact on Under-Developed Societies by S. Herbert Frankel
  2. American Foreign Assistance by William Adams Brown, Jr. and Redvers Opie
  3. Resources and the American Dream by Samuel H. Ordway, Jr.
  4. We Too Can Prosper by Graham Hutton
  5. American Income and Its Use by Elizabeth E. Hoyt, Margaret G. Reid, and Joseph L. McConnell, ...
  6. Defense and the Dollar by Albert Gailord Hart
  7. The American Way by Shepard B. Clough
  8. The Origins and Development of the American Economy by E.A.J. Johnson and Herman E. Krooss
  9. The Standards We Raise by Paul M. Mazur
  10. The Regulation of Businessmen by Robert E. Lane
  11. The Economic Almanac, 1953-1954 by Frederick W. Jones and Anita R. Beckerman
  12. Big Business: A New Era by David E. Lilienthal
  13. The World Wheat Economy, 1885-1939 by Wilfred Malenbaum
  14. Source Readings in Economic Thought by Philip C. Newman, Arthur D. Gayer, and Milton H. Spencer, ...
  15. Savings in the Modern Economy by Walter W. Heller
  16. Economic Controls and Defense by Donald H. Wallace
  17. The Mechanism of Economic Systems by Arnold Tustin
  18. Introduction to Malthus by D.V. Glass
  19. Politics, Economics, and Welfare by Robert A. Dahl and Charles E. Lindblom
  20. The Economic State of New England by Arthur A. Bright, Jr. and George H. Ellis
  21. Essays in Positive Economics by Milton Friedman
  22. The Organizational Revolution by Kenneth E. Boulding
  23. Studies in Econometric Method by William C. Hood and Tjalling C. Koopmans
  24. Religion and Economic Responsibility by Walter G. Muelder
- [+]
  Labor Relations Union Contract Clause Finder, (10 Reviews) , p. 49
  1. Union Contract Clause Finder
  2. American Labor from Defense to Conversion by Joel Seidman
  3. Retirement and the Industrial Worker by Jacob Tuckman and Irving Lorge
  4. The International Labor Movement by Lewis L. Lorwin
  5. The Worker Speaks His Mind on Company and Union by Theodore V. Purcell
  6. Successful Labor Relations for Small Business by James Menzies Black and J. George Piccoli
  7. Case Studies in Collective Bargaining by Walter Hall, Jr.
  8. Labor Relations Work Kit by Lawrence Stessin
  9. Psychology of Industrial Relations by C.H. Lawshe and E.J. McCormick
  10. The Local Union by Leonard R. Sayles and George Straus
- [+]
  Finance and Taxation Managing Your Money, by J.K. Lasser and Sylvia... (18 Reviews) , pp. 50-51
  1. Managing Your Money by J.K. Lasser and Sylvia F. Porter
  2. Tax Shelter in Business by William J. Casey and J.K. Lasser
  3. How to Buy Stocks by Louis C. Engel
  4. Investments: Principles, Practices, Analyses by Douglas H. Bellemore
  5. Money, Men, and Machines by Waddill Catchings and Charles F. Roos
  6. Principles of Auditing by Walter B. Meigs
  7. Employment and Wages in the United States by W.S. Woytinsky
  8. Community Wage Patterns by Frank C. Pierson
  9. Price Practices and Price Policies by Jules Backman
  10. International Trade Statistics by R.G.D. Allen and J. Edward Ely
  11. Business Finance Handbook by Lillian Doris
  12. Income Stabilization for a Developing Democracy by Max F. Millikan
  13. Investment of Life Insurance Funds by David McCahan
  14. The Federal Debt: Structure and Impact by Charles Cortez Abbott
  15. Effects of Taxation: Investments by Individuals by J. Keith Butters, Lawrence E. Thompson, and Lynn L. Bollinger, ...
  16. Common Stock Values and Yields by Wilford J. Eiteman and Frank P. Smith
  17. Credit Management Year Book 1953 by A.L. Trotta
  18. The Theory of Inventory Management by Thomson M. Whitin
- [+]
  Management Methods and Problems Business Management Handbook, by J.K. Lasser (13 Reviews) , p. 52
  1. Business Management Handbook by J.K. Lasser
  2. Research Operations in Industry by David B. Hertz
  3. Industrial Specifications by E.H. Mac Niece
  4. Manufacturing Management by Franklin Moore
  5. How to Control Production Costs by Phil Carroll
  6. Communication in Management by Charles E. Redfield
  7. Internal Control Against Fraud and Waste by Bradford Cadmus and Arthur J.E. Child
  8. Ethics for Modern Business Practice by J. Whitney Bunting
  9. Principles of Management by George R. Terry
  10. Elements of Business Administration by Morris E. Hurley
  11. Management Succession in Small and Growing Enterprises by C. Roland Christensen
  12. Getting Things Done in Business by Edward C. Bursk
  13. Merchandising Primer by I. Herbert Wilson
- [+]
  Personnel and Human Relations Human Relations Casebook, (6 Reviews) , p. 52
  1. Human Relations Casebook
  2. Satisfactions in the White-Collar Job by Nancy C. Morse
  3. Reaching Out in Management by William B. Given, Jr.
  4. Effective Use of Older Workers by Elizabeth L. Breckinridge
  5. Motivation and Morale in Industry by Morris S. Viteles
  6. The Case Method of Teaching Human Relations and Administration by Kenneth R. Andrews
- [+]
  Advertising and Sales America, Miracle at Work, by William D. Patterson (11 Reviews) , p. 53
  1. America, Miracle at Work by William D. Patterson
  2. Cooperative Advertising by Mosher S. Hutchins
  3. How to Sell Your Way to Success by Charles B. Roth
  4. Salesmen's Compensation by Harry R. Tosdal and Walter Carson, Jr.
  5. The Sale Begins When the Customer Says "No" by Elmer Leterman and Edward Sagarin
  6. Selling Forces by Donald M. Hobart
  7. Why Do People Buy? by Editors of Fortune
  8. The Psychology of Successful Selling by Richard W. Husband
  9. Open the Mind and Close the Sale by John McGregor Wilson
  10. Industrial Advertising Handbook by Julian Boone
  11. How to Satisfy Customers and Win More Sales by Maxwell I. Schultz
- [+]
  Miscellaneous Design for Decision, by Irwin D.J. Bross (8 Reviews) , pp. 53-58
  1. Design for Decision by Irwin D.J. Bross
  2. Social Responsibilities of the Businessman by Howard R. Bowen
  3. Some Observations on Executive Retirement by Harold R. Hall
  4. How to Be a Successful Leader by Auren Uris
  5. Publicity for Prestige and Profit by Howard Stephenson and Wesley F. Pratzner
  6. Complete Credit and Collection Letter Book by John D. Little
  7. How to Get Ahead in Modern Business by Harry Simmons
  8. Public Relations Idea Book
- Seeing Things
  John Mason Brown
  , pp. 59-60
  French with Tears
- Broadway Postscript
  Henry Hewes
  , p. 61
- [+]
  The Movies: The Neo-Classic Renoir (Review)
  Hollis Alpert
  , pp. 62-63
  The Golden Coach (1954 Film), by Jean Renoir
  1. The Golden Coach (1954 Film) by Jean Renoir
- TV and Radio
  Goodman Ace
  , p. 64
- Spark That Confronts the Sun
  Helen Hoyt
  , p. 64
- [+]
  Misplaced Cibola (Review)
  Earl Parker Hanson
  , p. 65
  The Rivers Ran East, by Leonard Clark
  1. The Rivers Ran East by Leonard Clark
- Literary I.Q., p. 66
- [+]
  An Atlantic Duet (Review)
  Carl Wall
  , p. 66
  Sopranino, by Patrick Ellam and Colin Mudie
  1. Sopranino by Patrick Ellam and Colin Mudie
- Literary Crypt, p. 67
- [+]
  Jungle Jim Again (Review)
  J.M. Flagler
  , p. 68
  Jungle Lore, by Jim Corbett
  1. Jungle Lore by Jim Corbett
- [+]
  Mayhem Afloat (Review)
  Thomas E. Cooney
  , p. 68
  Strange Crimes at Sea, by Louis B. Davidson and Eddie Doherty
  1. Strange Crimes at Sea by Louis B. Davidson and Eddie Doherty
- Just Published, p. 68
- [+]
  TV Alley (Review)
  Martin Levin
  , p. 69
  "Who He?", by Alfred Bester
  1. "Who He?" by Alfred Bester
- [+]
  Trouble in Paradise (Review)
  Martin Levin
  , pp. 69-70
  Tropic of Doubt, by Susanne McConnaughey
  1. Tropic of Doubt by Susanne McConnaughey
- [+]
  The Criminal Record (5 Reviews)
  Sergeant Cuff
  , pp. 71-73
  Murder Points a Finger, by David Alexander
  1. Murder Points a Finger by David Alexander
  2. The Case of the Green-Eyed Sister by Erle Stanley Gardner
  3. Another Man' Life by Head Matthew
  4. The Waikiki Widow by Juanita Sheridan
  5. The Case of the Well-Dressed Corpse by Greer Gay
- Kingsley Double-Crostic No. 1035, pp. 74-76
- Cover Drawing, After a Photo by Koehne
  Hal McIntosh