From Box Office Mojo:
by Ray Subers
February 8, 2015
… The SpongeBob Movie: Sponge Out of Water opened to a massive $55.4 million, which is one of the best debuts ever in the month of February.
The other new releases weren’t so hot: the Wachowskis’ Jupiter Ascending opened below $20 million, while Seventh Son fell short of $10 million.
… After holding the top spot for the past three weeks, American Sniper dropped down to second place this weekend with $23.3 million (down 24 percent). That ranks 12th all-time among fourth weekends, and is the biggest one since The Avengers in 2012.
… Playing at 3,181 locations, Jupiter Ascending opened in third place with a very disappointing $18.4 million this weekend. That’s a fraction below the Wachowskis’ Speed Racer ($18.6 million); with seven years of ticket price inflation and the addition of 3D premiums, it’s likely that attendance for Jupiter was substantially lower.
Jupiter Ascending’s opening was also around $10 million less than recent big-budget sci-fi movies like Elysium ($29.8 million), Edge of Tomorrow ($28.8 million), After Earth ($27.5 million) and Ender’s Game ($27 million), all of which were considered misses on opening weekend.
The marketing for Jupiter Ascending never quite found a way to sell the convoluted story, and also struggled to hide the movie’s sillier elements. It also doesn’t help that the Wachowski brand is essentially worthless now: the massive amount of goodwill generated by The Matrix has faded thanks to two lukewarm sequels followed by odd originals Speed Racer and Cloud Atlas.
Whatever the hell the Wachowskis did with Channing Tatum’s face didn’t help either. You have to work pretty hard to make Channing Tatum look bad for the camera, but the Wachowskis spared no expense.
Memo to Chris Pratt: if your agent ever mentions the word “Wachowski” to you, fire him.
Warner Bros. is reporting that the audience was 57 percent male and 82 percent over the age of 25. Showings in 3D accounted for 52 percent of ticket sales.
Moviegoers awarded Jupiter Ascending a weak “B-” CinemaScore; combine that with poor reviews, and it’s a foregone conclusion that this fades quickly. There’s a realistic chance that this falls short of $50 million, which would be a huge loss considering the movie’s massive price tag ($176 million). There’s always a chance that overseas saves the day, though it’s hard to imagine it generates much more than $200 million or so outside of the U.S.
Larry and Andy Wachowski did make a competent movie before The Matrix, the low budget erotic thriller Bound.
But then they made so much money off The Matrix that Larry got to live out his pervy sci-fi geekery instead of just sublimating it into his movies.
So Larry moved in with his dominatrix and changed his name to Lana.
How’s that working out for the quality of his/her movies?