Rich Lowry at NRO believes John McCain needs a new advisor such as Bill Kristol to help him focus on the “big picture” and end his constant zig-zagging on issues.

With all due respect, adding another Beltway political strategist to the McCain camp isn’t going to fix an un-fixable the problem. It’s not fundamentally flawed messaging, it’s a fundamentally flawed candidate. The sooner Republicans reconcile themselves to that, the better.

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Meanwhile, as Ed Driscoll notes, the endless series of unforced errors by the Obama gaffe machine is being squandered. A damned shame.