Google Trends search results for the phrase over the last several years:
And the top seven (Trends’ display number, not mine) states by search index share:
The political and punditry classes are becoming aware of a new game-changing cultural force that is shifting the intellectual landscape under their feet. As Trump smashes one PC taboo after another, he primes the public to genuinely consider what the Alt-Right is producing with less anxiety and apprehension than before. Once they’re receptive, getting the scales to fall from their eyes is relatively easy.
Until yesterday, 538’s poll-plus predictor had Cruz favored by a 2-to-1 margin in the state. Encouragingly for Trump’s prospects Tuesday, Indiana is more interested in the Alt Right than even its DC enemies are. Here’s to Nate Silver having egg on his face yet again.
Parenthetically, I like “Alt-Right” as an umbrella label for the various movements–HBD, neoreaction, paleoconservatism, white advocacy, men’s rights, identarianism, etc–it is comprised of. In parsimoniously present a contrast both with cucky Conservatism, Inc and the CultMarx left which in many ways have more in common with one another than either does with the Alt-Right.
It’s probably counterproductive to quibble with the semantics at this point, anyway. The name appears to have stuck so let’s own it.